Current Events and the Psychology of Politics
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Apr 26th, 2012

Summary: A psychological analysis of former Pennsylvania senator Rick Santorum, conducted in spring 2012 by Beth Peichel, Amanda Nusbaum, Feiran Chen, Sara Duxbury, Wade Kohls, Rachel Heying, and Aubrey Immelman, Ph.D., at the Unit for the Study of Personality in Politics revealed that Santorum’s primary personality pattern is Conscientious/dutiful, with secondary features of the Dominant/controlling and Ambitious/confident patterns — a personality pattern very similar to that of likely Republican nominee in the 2012 U.S. presidential election, Mitt Romney.



Summary: Politico reports that Barack Obama’s aides and advisers are preparing to center the president’s reelection campaign on a ferocious personal assault on Mitt Romney’s character and business background, a strategy grounded in the early-stage expectation that the former Massachusetts governor is the likely GOP nominee. However, the Obama campaign would be sorely misguided if it diverted inordinate resources to fending off Romney as Barack Obama’s likely opponent. Despite being the early front-runner in public opinion polls, Romney is unlikely to be the Republican presidential nominee, with the vastly underestimated Michele Bachmann potentially posing the greater reelection threat to Obama in terms of personal charisma. … One-year retrospective: One year ago today, on August 9, 2010, Aubrey Immelman appealed to Minnesota voters to support Independent Tom Horner for governor in the August 10, 2010 primary election.


Jun 2nd, 2011

Summary: A psychological analysis of former Massachusetts governor Mitt Romney, conducted in fall 2007 by Julie Seifert, Mick Lundstrum, and Aubrey Immelman, Ph.D., at the Unit for the Study of Personality in Politics revealed that Romney’s primary personality pattern is Conscientious/dutiful, with secondary features of the Dominant/asserting and Ambitious/confident patterns — a personality pattern that does not predict presidential electoral success. … One-year retrospective: One year ago today, on June 2, 2010, Aubrey Immelman reported that al-Qaida’s third in command, Mustafa al-Yazida (AKA Sheik Saeed al-Masri), had been killed in Pakistan’s border area with Afghanistan in one of the most severe blows to the terror movement since the U.S. campaign against al-Qaida began in 2001.


May 12th, 2011

Summary: NBC’s Chuck Todd writes that if the object of 2012 Republican presidential contender Mitt Romney’s May 12 health-care speech was “to put the health issue behind him, then the address was an ‘un-Mitt-igated’ failure.” Research conducted at the Unit for the Study of Personality in Politics under the direction of Aubrey Immelman, Ph.D., suggests that Massachusetts’ health law, enacted during Romney’s tenure as governor, may be the least of his problems as he vies for the Republican nomination in a crowded GOP field. In short, Romney lacks the personal charisma to sway non-base voters, as measured by the Personal Electability Index for presidential contenders, developed at the Minnesota-based political psychology research unit. … One-year retrospective: One year ago today, on May 12, 2010, Aubrey Immelman announced that Independence Party-endorsed gubernatorial candidate Tom Horner scheduled a press conference at Stop Light Bait in St. Cloud, ahead of the weekend’s Minnesota’s fishing opener.